Nike's Brand Struggles
Nike has faced a staggering decline in market value, losing $25 billion in a single day and reaching its lowest stock price since 2018. The shift towards a direct-to-consumer model has alienated independent retailers and diluted the brand's cultural cachet, leading consumers to seek alternatives. Despite the strategic pivot, the unexpected resurgence of in-store shopping left Nike unprepared, impacting its once-cool image.In this clip
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