HBO's Brand Blunder
The conversation dives into HBO's shift from high-end, artisanal content to a bulk approach, drawing sharp criticism for diluting its luxury brand. Tim and Scott argue that this move reflects a fundamental misunderstanding of brand architecture, especially as Apple enters the vertical content space. They highlight the challenges HBO faces in competing with giants like Netflix and Amazon, ultimately lamenting the loss of HBO's unique positioning in the market.In this clip
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The Prof G Pod with Scott Galloway
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