Lululemon's Bold Move
Lululemon's acquisition of Mirror for $500 million marks a strategic shift towards vertical integration in the fitness space. With a market cap of $42 billion, this move opens doors for new revenue models and consumer engagement, including potential subscription services for apparel. The company’s focus on product quality over advertising has solidified its position in the athleisure market, showcasing a commitment to innovation and consumer intelligence.In this clip
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The Prof G Pod with Scott Galloway
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