Social Media Strategies
Trump’s campaign excelled on Facebook by leveraging direct response ads that prompted immediate action, while the Clinton campaign focused on brand advertising. This strategic difference allowed Trump to optimize outreach and engage voters effectively. Additionally, the Biden campaign is exploring Snapchat as a means to register young voters, but faces challenges with a smaller digital team compared to Trump’s robust presence on the platform.In this clip
From this podcast

The Prof G Pod with Scott Galloway
Get to a Platform
Related Questions
Did Facebook really help Donald Trump in the 2016 election as discussed in the episode Get to a Platform and the clip Social Media Strategies?
Did Facebook really help Donald Trump in the 2016 election as discussed in the episode Get to a Platform and the clip Social Media Strategies?
Did Facebook really help Donald Trump in the 2016 election?