Going Vertical in B2B
Eric raises an intriguing question about how B2B companies can adopt a vertical strategy, prompting a discussion on examples like Microsoft and Bloomberg. Scott emphasizes the importance of creating proprietary solutions rather than relying on third-party applications, suggesting that companies like Goldman Sachs could benefit from innovative approaches to control the end-user experience. The conversation highlights the untapped potential within the B2B space and the need for companies to rethink their strategies as they scale.In this clip
From this podcast
The Prof G Pod with Scott Galloway
Office Hours: Investing in the Private Markets, Going Vertical, Pursuing a Phd, and Building a Network
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