Rivian and Apple Impact
A recent price hike on Rivian's electric vehicle sparked a discussion about the brand's appeal and the competitive landscape of the EV market. The anticipation surrounding Apple's potential entry into this space is palpable, with the prospect of a massive waiting list for an Apple-branded car. This shift could lead to a significant reallocation of capital away from Tesla, as many consumers are eager to embrace anything that carries the Apple logo.In this clip
From this podcast
The Prof G Pod with Scott Galloway
Office Hours: Apple Car Acquisitions, Mission Statements, and Going into Business With Your Family
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