Subscription vs. Advertising
Scott shares insights from a conversation with the CEO of Vox about the potential launch of a subscription-based market analysis platform. He expresses excitement for uninterrupted storytelling but raises concerns about the oversaturation of subscription models in the market and the implications for audience ownership and negotiating power in the future. The current ad-supported model is still lucrative, especially given the desperate need for advertisers to reach engaged audiences.In this clip
From this podcast
The Prof G Pod with Scott Galloway
Office Hours: Web3 Unlocks, Podcast Subscriptions vs Ads, and Transitioning to a Smaller Company
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