Scenario Planning Insights
Scenario planning is about developing strategies that yield the best outcomes across multiple potential futures, rather than simply predicting what will happen. Exploring the world of experiential marketing, there's a growing opportunity in creating engaging environments for kids, despite the challenges parents face. The conversation highlights the balance between short-term excitement and sustainable business models in the entertainment space.In this clip
From this podcast
The Prof G Pod with Scott Galloway
Prof G Markets: Netflix’s New Entertainment Venues & Scott’s Takeaways from Cannes
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