Published Jun 19, 2024

OpenAI’s Content Deals, Why Does Scott Tell Crude Jokes? and Scott’s Morning Routine

Scott Galloway delves into the strategic implications of AI content deals in media, navigates the ethics of his crude humor, and shares insights into his unusual morning routine, reflecting on personal habits and industry trends.
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Episode Highlights

  • Content Deals

    Scott Galloway discusses the implications of AI content deals on media companies, highlighting the potential for new revenue streams. He notes that AI entities like OpenAI are increasingly reliant on media content, which could lead to high-margin revenue opportunities for media companies. Scott suggests that media companies should focus on partnering with studios to target AI entities rather than traditional studios themselves. He explains, "The writers strike just didn't get it. They're going after the studios. They should be partnering with the studios to go after the LLMs and AI." 1 2.

       

    AI Bias

    Concerns about bias in AI systems are prevalent, especially when these systems integrate with media content. Scott addresses these concerns, acknowledging that AI technologies often incorporate filters that may skew content towards a more progressive or "safe" narrative. He mentions that these filters can make AI outputs feel "more anodyne" and less impactful. Scott elaborates, "It's center left and it's PG 13, and that they have created some sort of technology or governor that attempts to kind of take it a little bit more blue." 3.

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