Prof G Markets: Fox’s Stock After Tucker Carlson, J&J’s IPO Roadshow, and Google and Meta’s Earnings

Meta's Strategy

Meta has made a remarkable comeback in digital advertising, leveraging new strategies like Reels and AI to optimize ad performance. Scott Galloway highlights that Meta's impressions have increased by 26%, while ad prices have declined by 17%, making it a more attractive platform for advertisers 1. This resurgence is attributed to Meta's ability to adapt and innovate, despite challenges like Apple's privacy changes and competition from TikTok 1.

Meta is now a better deal. The management at Meta, they're mendacious folks. They're bad for the world, but they are very smart, mendacious fucks, and they're good managers and really good business people.

--- Scott Galloway

The company's strong earnings report, with a 3% year-over-year revenue increase, further underscores its recovery and potential for growth in the digital ad space 2.

   

Google's Growth

Google's ad revenue has also seen a resurgence, marking a return to growth after a period of decline. Ed Elson notes that Google's total revenue exceeded expectations, reaching $69.8 billion, which signals a positive shift for the digital advertising industry 2. Despite this growth, Scott Galloway points out that Google faces challenges, particularly in AI, where it seems to be lagging behind competitors 2.

Google's search ad revenue returned to growth after slipping in the previous quarter.

--- Ed Elson

This development, alongside Meta's performance, suggests a broader recovery in the digital ad market, although the competitive landscape continues to evolve 2.